US25-MKT-327-734 - Pre

US25-MKT-327-734 - Pre

Start of Block: About You

Q1 What is your MSU email address? e.g. wangmi18@msu.edu. I need this information to give you credit.[Text Response] $____$ $____$ $____$ $____$ $____$

Q2 What name do you prefer to go by? [Text Response] $____$ $____$ $____$ $____$ $____$

1. What are your pronouns? (Optional) [Text Response] $____$ $____$ $____$ $____$ $____$

Q20 What is your gender identity? $\bigcirc$ Male (1) $\bigcirc$ Female (2) $\bigcirc$ Non-binary (3) $\bigcirc$ Prefer not to answer (14) $\bigcirc$ Prefer to self-describe: (15)

Q7 What year are you in college? $\bigcirc$ Freshman (1) $\bigcirc$ Sophomore (2) $\bigcirc$ Junior (3) $\bigcirc$ Senior (4) $\bigcirc$ Other (5) $____$

End of Block: About You

Start of Block: Your Business/Marketing Background

Q8 Have you taken any business courses before? $\bigcirc$ Yes (1) $\bigcirc$ No, this is my first business course (2) $\bigcirc$ Not sure (3)

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Q9 How familiar are you with marketing concepts? $\bigcirc$ Not familiar at all (1) $\bigcirc$ Slightly familiar (2) $\bigcirc$ Moderately familiar (3) $\bigcirc$ Very familiar (4) $\bigcirc$ Extremely familiar (5)

Q10 Do you have any work experience in marketing? $\bigcirc$ Yes, significant experience (1+ years) (1) $\bigcirc$ Yes, some experience (less than 1 year) (2) $\bigcirc$ No work experience in these areas (3) $\bigcirc$ Other (4) $____$

End of Block: Your Business/Marketing Background

Start of Block: Your Online Learning Experience

Q11 How comfortable are you with online learning? $\bigcirc$ Extremely uncomfortable (1) $\bigcirc$ Somewhat uncomfortable (2) $\bigcirc$ Neither comfortable nor uncomfortable (3) $\bigcirc$ Somewhat comfortable (4) $\bigcirc$ Extremely comfortable (5)

Q12 Which learning methods work best for you? (Check all that apply) $\square$ Reading text materials (1) $\square$ Watching videos (2) $\square$ Listening to audio explanations (3) $\square$ Looking at charts, graphs, and visuals (4) $\square$ Hands-on activities and practice (5) $\square$ Discussion with other students (6) $\square$ Real-world examples and case studies (7) $\square$ Other (8) $____$

Q22 Rate your ability to contribute effectively to group projects. [Slider scale: $1-10$, where $1=$ Very poor, 5 = Excellent

$____$

Q23 In group projects, how much do you typically contribute compared to other group members? $\bigcirc$ I contribute much less than others (1) $\bigcirc$ I contribute less than others (4) $\bigcirc$ I contribute about equally to others (5) $\bigcirc$ I contribute more than others (6) $\bigcirc$ I contribute much more than others (7)

Q13 What technology do you use most for schoolwork? $\bigcirc$ Laptop/Desktop computer (1) $\bigcirc$ Tablet (2) $\bigcirc$ Smartphone (3) $\bigcirc$ Mix of devices (4)

End of Block: Your Online Learning Experience

Start of Block: Your Goals and Motivation

Q14 Why did you choose this course? (Check all that apply) $\square$ Required for my degree/major (1) $\square$ Personal interest in marketing (2) $\square$ Career advancement/professional development (3) $\square$ Recommendation from advisor/peers (4) $\square$ Course content aligned with my research interests (5) $\square$ Prerequisites for other courses (6) $\square$ Other (please specify): (7)

Q15 How does this course connect to your career goals? (Check all that apply) $\square$ Develop foundational marketing concepts and theories (1) $\square$ Gain practical marketing skills and tools (2) $\square$ Learn data analysis techniques for marketing research (3) $\square$ Understand consumer behavior and market dynamics (4) $\square$ Build strategic marketing planning capabilities (5) $\square$ Enhance digital marketing knowledge (6) $\square$ Improve analytical and critical thinking skills (7) $\square$ Prepare for marketing career opportunities (8) $\square$ Support my research interests (9) $\square$ Other (please specify): (10)

Q16 What grade are you aiming for in this course? $\bigcirc$ 4.0 (1) $\bigcirc$ 3.5-3.9 (2) $\bigcirc$ 3.0-3.4 (3) $\bigcirc$ 2.5-2.9 (4) $\bigcirc$ Just want to pass (5)

Q21 What grade do you realistically expect to earn in this course? $\bigcirc$ 4.0 (1) $\bigcirc$ 3.5 (2) $\bigcirc$ 3.0 (4) $\bigcirc$ $2.5(5)$ $\bigcirc$ 2.0 (6) $\bigcirc$ Below 2.0 (7)

Q17 In one word, how are you feeling about this class? [Text Response] $____$ $____$ $____$ $____$ $____$

Start of Block: Potential Challenges

Q19 Are you working this summer? $\bigcirc$ Yes, full-time job (1) $\bigcirc$ Yes, part-time job (2) $\bigcirc$ Yes, internship (3) $\bigcirc$ No, not working (4) $\bigcirc$ Other: (5) $____$

Q20 Online learning can be challenging. Do you have any concerns you’d like to share with me?(Optional) [Text Response] $____$ $____$ $____$ $____$ $____$

Q21 Are there any schedule conflicts or commitments that might affect your coursework? (Optional) [Text Response] $____$ $____$ $____$ $____$ $____$

Q22 What worries you most about taking this course? (Check all that apply) $\square$ I don’t know anything about marketing (1) $\square$ Online learning format is challenging for me (2) $\square$ Keeping up with the pace of a summer course (3) $\square$ Understanding case studies and business examples (4) $\square$ Participating in online discussions/discussion board ( 5 ) $\square$ Managing time with work (6) $\square$ Nothing - I feel confident (7) $\square$ Other: (8) $____$

Q23 Is there anything else you’d like me to know about your learning style, background, or situation that would help me support your success? (Optional) [Text Response] $____$ $____$ $____$ $____$ $____$